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TV Analyst

Job ID 182875 Date posted 02/13/2018 Location New York, New York Apply

Description

The TV analyst is an entry-level position perfect for anyone who loves television and/or media and is looking to make a career in the media field. Working closely with TV Analytics Management, TV Analysts learn the rules of the road and how to create inventory, estimate TV ratings and create relevant data visualizations and presentations for sales. TV analysts also report on TV program audience delivery advising TV sellers on how best to position and price these programs. The analytics department supports internal sellers in all 13 CoxReps regional offices as well as many diverse TV stations clients – ABC, CBS, NBC, Fox, CW and independent – in nearly every TV markets across the county.


Responsibilities


• Processing and analyzing TV ratings data (Nielsen and comScore)
• Maintaining station program schedules in TV advertising database software
• Estimating audience delivery of future program performance
• Producing data visualizations and presentations for use by Senior TV analytics leadership, CoxReps Account Executives and station personnel to promote the understanding of local ratings trends.


Qualifications

• Bachelor’s degree in Television, Marketing, Communication, Business or related field is preferred
• Meticulous attention to detail
• Strong oral, written, planning, analytical, and time management skills
• Flexibility and the ability to learn new skills quickly in a fast-paced TV environment
• Ability to work independently and think strategically
• Ability to multi-task
• Proficiency in Microsoft Word, Excel, and PowerPoint
• Experience with data visualization tools is a plus (e.g. Domo, Tableau)


Organization: Cox Media Group

Primary Location: US-NY-New York-885 2nd Ave

Employee Status: Regular

Job Level: Individual Contributor

Shift: Day Job

Travel: No

Schedule: Full-time

Unposting Date: Ongoing
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