The position is responsible for creating and developing digital content on our station websites, engaging our audience on major social media platforms and driving traffic to our streaming channels and growing our stations online presence.
Essential Duties and Responsibilities:
•Manages the various official social media accounts for each brand. This includes posting on behalf of the brand as well as monitoring the social space in general and identifying new opportunities. Creates, manages and grows brands across social media channels, including, but not limited to Twitter, Facebook, Pinterest, YouTube, Instagram, LinkedIn and blogs.
•Creates and produces digital content that supports and enhances station initiatives, such as breaking and trending news articles and blogs, contests, photo galleries, podcasts and local feature pages.
•Creates/develops original ideas and concepts to create new content that promotes listener participation and builds the online audience.
•Website updating – you will work collaboratively with programming, promotions and sales teams to meet collective goals.
•Assist with video shoots, including station sponsored events, on-location interviews and other behind-the-scenes digital content as opportunities arise.
•Fluid weekly schedule, occasional evenings and weekends required.
•Miscellaneous other duties upon request.
Working knowledge of HTML and content publishing tools.
•Working knowledge in planning, managing and executing social media initiatives.
•Knowledge of social media guidelines and best practices.
•Proficient in Microsoft Office suite, Adobe Photoshop, video editing software and social networking platforms.
•Proven writing, editing, proofreading and copywriting skills.
•Requires excellent communication skills.
Experience and Education:
•Must have a high school diploma or GED.
•2-4 years of relevant work experience in digital media, online content creation and/or digital marketing.
•Entertainment media preferred but not required.
Cox Media GroupPrimary Location:
US-TX-San Antonio-8122 Datapoint Dr Ste 500Employee Status: